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DRUGO – stop-motion animation

Drugo is an awarded stop-motion animation, made for the Global Commission on Drug Policy. Through a narrative of fairy-tale, proposes a didactic way the debate about drug use and its consequences for society. Conception is from Marcello Serpa, partner AlmapBBDO, and the production of Vetor Zero / Lobo. The production got more than six months of work, with scenarios and characters assembled by hand, and animation at 24 frames per second. I worked in the assembly of the characters, it was an amazing experience! Many thanks to Zero Vector and the awesome team for the opportunity!

 

• Cannes Lions 2015 – Gold Award (animation category)
• London International Award (LIA) 2015 – Gold Award
• El Ojo 2015 (four awards)
• IF Design Awards
• One Show
• New York Film Festival
• CCSP
• Anima Mundi